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Predictably Irrational: The Hidden Forces That Shape Our Decisions

I just finished reading Dan Ariely’s Predictably Irrational: The Hidden Forces That Shape Our Decisions. Kevin Rose talked about it on Diggnation some time ago and it seemed very interesting, so I immediately ordered the hardcover with Amazon.

Thank you for reading this book. I hope you have gained some interesting insights about human behaviour, gained some insight into what really makes us tick, and discovered ways to improve your decision making.
(excerpt from the last page of the book)

Cover: Predictably Irrational

And I have. While reading this book I could really feel the real-world examples jump at me everywhere. The described experiments and anecdotes called my attention to particular human behavior we do not normally think about too much.

But once you’re alerted, you begin to notice the same patterns all day—the consistency with which we make irrational decisions is amazing. And it is very interesting to try out different techniques once you know more about it.

I highly recommend reading this book! Get yourself a copy from Amazon and support my Blog by ordering through this referral-link—Thanks! :-)

The book also has its own website where you can find additional content and scientific papers: PredictablyIrrational.com


Comments

  1. Quote

    It’s good that you’ve talk about this book. Much of an eye-opener especially to those who made a decision and regret it afterwards.

  2. Quote

    Merry Christmas!

  3. Quote

    Happy New year Now! Regarding your post and thoughts, I think we always have in our thoughts what we have in real life so after reading such stuff we always can feel everything around us. I am not a big observer or a big admirer of everything but I have senses to feel what I have around me.

  4. Quote

    I wonder if this book is based on scientific facts that can be proven or just the author’s opinion based on real life situations that have happened. Either way, it sounds interesting and if it helps us all make better decisions, then he’s done us all a big favor.

  5. Quote

    Mike,

    Dan Ariely, the author, is a scientist:

    In terms of official positions, I am the James B. Duke Professor of Behavioral Economics at Duke University, a visiting professor at MIT’s Media Laboratory, and a founding member of the Center for Advanced Hindsight.

    Read more about Dan here: http://www.predictablyirrational.com/?page_id=5

    Julian

  6. Quote

    Consider me intrigued.

    How do you feel it’s affected your life thus far?
    Does it take a stance on free will versus determinism.

    Thanks for sharing. I might have to pick this one up. It’s tough being aware in this day and age.

    Sincerely,
    Bryan

  7. Quote

    Bryan,

    I can relate to a few occasions where I actually thought about a decision I made intuitively—and changed my mind about things. Having read about Dan’s studies made me aware of certain patterns, of how we think.

    The book helped me drop a few irrationalities I wasn’t aware of before—but don’t expect it to change your life or something like that ;-)

    Julian

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